Social enterprise is the future. Russ Stoddard is your insightful guide. Enjoy the ride.
Sam Polk, Co-Founder & CEO, Everytable

Rise of the Socially Conscious Business

A new breed of socially conscious companies is changing how consumers shop, where employees work, and the way in which the world does business.

Rise Up—How to Build a Socially Conscious Business—sets the stage for this optimistic business trend where companies create financial profit for stakeholders through products, services, and business models that create social impact and public benefit.

From River Guide to Social Entrepreneur

Russ Stoddard began his career as a river guide before entering the corporate world where he has become recognized as an expert working at the confluence of business and social responsibility.

He is the founder and president of Oliver Russell, a public benefit corporation that builds brands for purpose-driven companies whose products, services or business models benefit society. And he is a leader in the certified B Corporation community, a new classification of companies that use the power of business to solve social and environmental issues.


Kate Williams, CEO, 1% For the Planet

In punchy, engaging, and concise prose, Russ Stoddard offers both inspiration and instruction about the social enterprise movement. Bringing to bear both his considerable personal experience as well as key research and data, Stoddard manages to cover the case for, the fundamentals of, and success stories about the burgeoning field of social enterprises. Whether you are an aspiring entrepreneur, an employee, or a consumer (yup – basically anyone), this book is for you!

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Your purchase makes a difference

Every time someone buys this book, a child in Cambodia gets access to text books to help them develop basic reading skills.

Oliver Russell

Since 1991, Oliver Russell has partnered with purpose-driven companies, sustainability initiatives, and socially responsible organizations to help them better compete in the marketplace.